I love a sale and I love to travel.
And it is by no coincidence when I saw 70% off and travel in the same tweet, I clicked on the link provided so fast it took a while for the computer to catch up. Okay maybe not that fast, but you get the point. I landed on a site (name intentionally withheld) that indeed has some very cute clothes at about 30% off. Not the 70% I sought, but I saw a few pieces that immediately caught my eye. I have a few hangers in my closet that would like to meet some new friends and I had thought I had found a few to bring home. Until… I clicked on that little drop down button called “size”.
*Sigh*
The largest size they offered was an XL and in their vocabulary and XL is a size 12. Yes, an XL=12! WOW! Needless to say, my size 20 didn’t belong on that site. Clearly, the designers had no intention of my D-cup and full hips in their clothing. Bummer. I would have rocked it too!
So, what was next? Just like every curvy gal does, I licked my wounds and I clicked on the navigation bar to check out their jewelry and handbags. But for the first time, I felt like I was walking to the back of the bus, or looking for the “colored only” water fountain. I realized that I didn’t want to be “satisfied” by the accessory aisle any longer. Why should I have to settle when it’s clear that my curves aren’t welcomed or wanted?
When these clothes were made, they surely didn’t have me in mind. From a business standpoint, I am not their target market. They aren’t trying to reach me or people like me, they don’t spend their money making clothing in my size or even an iota of thought on how to serve the curvy community. So, if they don’t want me, why should I spend a dime with them?
So, I’m boycotting
No longer, will I purchase from retail establishments or designers that don’t reach out the mass community of women who are a size 14 or above. I’m taking my money and putting towards those who take some time to consider women with curves. No I’m not making a huge deal out of my personal boycott. I won’t picket or send emails to the offending parties. I will simply just allocate my funds towards those who cater to women like me.
So before you go shelling out your hard earned cash, think about whether the designer or store spent any money on you first. Do they have clothes to fit your generous twists and turns? Or, are you squeezing into the XL which is really made to fit a size 10 or 12?
Oh, so what did I get? This cute little number courtesy of Baby Phat who has a plus size line: http://tinyurl.com/kj624e. What do you think?
